05 Feb After PPAI and ISS 2018
Tradeshows are always a great opportunity to meet and network with those in the apparel, athletics, fashion, and footwear industries. FDM4 recently attended two of North America’s largest tradeshows; PPAI Expo (Promotional Products Association International) and ISS 2018 (Imprinted Sportswear Show).
We sat down and spoke with Angel, FDM4’s Sales Support Specialist, who was live on the scene last week, to get all the details.
On the PPAI Tradeshow and Networking Event
“PPAI was the first tradeshow of the week. It’s held in Las Vegas, Nevada in Mandalay Bay, the same location as Kumi, where our annual event is held.” Angel tells us “John and Mike [Cutsey] attended the PPAI Expo and met with existing clients and key players in the industry”
The turnout at PPAI this year was excellent, affording FDM4 the opportunity to meet and mingle with some of promotional products’ best businesses.
“The PPAI Expo is where product meets purpose,” said Paul Bellantone, CAE, PPAI president and CEO in a recent press release The PPAI Expo 2018 Underscores The Power Of Promotion. “And where promotional professionals get to preview thousands of the hottest products, trends and fashions in the promotional products industry. Well-known name brands are represented at The PPAI Expo 2018, with manufacturers, suppliers and decorators displaying a record number of products, styles and branding techniques that will give marketers the power to promote their brands and products in the places and spaces that consumers live, work and play.”
PPAI Networking Event
“The FDM4 Networking Event at Kumi went smoothly with many people filtering in and out throughout the evening.. It was really great to meet and talk with people in the one of the industries we serve,” concluded Angel.
The ISS Tradeshow and Event
The ISS (Imprinted Sportswear Show) tradeshow was the second event of the week for the busy FDM4 team. Scheduled in Long Beach, California, Apparel News reports that this year’s attendance was almost double the previous with more than 24,000 people pre-registered for the show.
“Our booth was set up at the ISS Tradeshow in one of the overflow areas. This allowed us to see a steady stream of attendees and prospects throughout the day. We had a lot of good interactions throughout the day, and we have already discussed signing up early for next year,” commented Angel.
FDM4 Customers at ISS
Geared towards the apparel, fashion, and sportswear industry, ISS is a collection of FDM4’s primary client base. Apparel News’ Andrew Asch reports in ISS: Serving Boutique Biz at Crowded Show that several of FDM4’s customers were representing their products and brands at the 2018 tradeshow.
BELLA + CANVAS has experienced great success attending ISS in the past. This year they chose to increase its size to a 20 by 40 booth, featuring their “Heather Prism” line. The also successful US Blanks, on the other hand, chose to open a second booth to feature their velour garments and “destroyed” tees.
Gildan, who recently acquired American Apparel, introduced their new “Heather” line which boasts heavier cotton and a softer feel.
It’s clear that ISS is a growing event. Being front and center is prominent in many of the apparel industry’s biggest player’s minds. This is a must attend event for John and Mike Cutsey as they are able to meet with clients, and speak with prospects about the trends in their industry giving us valuable insights into the future needs in our software.
ISS Networking Event
On Friday evening the FDM4 team hosted our annual Networking Event at the Hyatt.
“People were lined up outside waiting to get in,” laughed Angel remembering the evening. “I don’t think we’ve ever had such a successful night. I had customers coming up to me telling me that they only meant to drop by for an hour or so, but ended up spending the whole night. We were talking about looking into getting a bigger space at the Hyatt next year in order to fit everyone in. Overall, it was a great social event for everyone.”
The FDM4 team saw a nice blending of current customers, prospects, and industry experts at this year’s PPAI and ISS tradeshows. Keep up to date on other events coming out of FDM4 this year by subscribing to our Newsletter, checking our blog, and following us on social media.